A few days after asking people to fill out my questtionaire on trailers, I looked at the results I had gathered. From my results you can see that people's views and availability to view trailers is clear. The genre was my focus on what people geared towards when choosing films to watch and from my graph below you can see that horror as the preffered and most popular. For this reason, this will be something that I strongly consider when creating and producing my own trailer, to ensure that I strongly attract the widest audience as possible. The second most imortant component to me was the features that attract people most to watch a film when viewing the trailer, and so question 7 (what feature attracts you most to a film when watching a trailer?), 9 people (45%) people chose a good plot/story line as the defining feature closely followed by Cinematography at 6 people (30%). These components are also features that I will consider when filming my own trailer and using their reasoning for these decisions as inspiration for the layout and structure of my trailer, seen in question 8. I will have to think carefully about every choice that I make when going into the filming process and use this information effectively. I found this process of collecting data ver useful and easy to complete and create, to gather a lot of relevant information. However, I realised a major limitation when analysing my results which was that I did not gather information of how long they prefer a trailer to last for which could mean the difference between views on trailer, a very important aspect of attracting an audience. Too little footage in a short trailer could be enticing but also coulld not include enough footage to attract people to watch the film on release, whereas too much footage ina trailer that lasts quite a while could deter people from watching as it might get tedious or even boring. Also I noticed that 70% of the people that I asked to fill out my questionnaire were male and this could add a biased edge to my results as males and females' opinions may differ when choosing a favourite genre and/or features that most attract them to a film. To improve these things I could have gathered more data overall by asking more people and also asking an equal amount of male to female ratio.
https://docs.google.com/forms/d/1EsyNwGpvjh_0Rjo6n5Pojcc29lTJ8YxQf9VpuEr29xM/viewanalytics
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