Font Options for Film Trailer Research

One if not the most important component of a film poster is the title. This is because first, obviously without one, you wouldn't know by glance what the film was, but also because the font of a title creates the brand of the film as a whole, and by creating a poster in some cases just with words on in a certain font, can make it instantly recognisable to the audience. For my own title I didn't want to use a generic font such as comic sans for example as this is not commonly used in professional circumstances and so to try and make mine as professional as possible, I went on "Dafont.com" to see if I could find one that would fit effectively. I have used Dafont.com previously for the making of my magazine cover etc during my AS level, however I was overwhelmed with the number of fonts that were possible for the horror genre (either serif or sans serif). To get more of an idea on what professional movie posters used I did a little bit of research and below are some that I came across;

From looking at the images above of the posters, the first thing I noticed was the the majority of the titles where in red and a couple in white. This is probably due to the denotations and connotations that are drawn from the colour such as blood and danger etc. Also I seen that quite a few of them had some form of distressing or manipulation done to them to deviate away from just a plain font. The most popular font for horror film posters seems to be serif fonts and so that is what I will research for while considering all of the above points mentioned to create my own title and it be as professional looking as possible.

Whilst researching, I remembered watching 'Omen' a while back and was curious to see what the poster was like and how it was created, as the film was released in 1976, and compare it with recent movie posters such as 'Sinister' (above). It was interesting to see that not much at all has changed in the form of the title conventions as, following on from my point above, the title still is coloured red (the typical colour branded with the horror genre) and the title is slightly manipulated and almost looks worn. Considering everything that I have found while researching I have decided to pick a serif font and distress in in some way to make it look individual and my own font however still pulling inspiration from real movie posters to allow my own to look as professional as possible.